About Us

Saras Gallery is an initiative of the NRLM, Ministry of Rural Development (MoRD), Government of India to promote Indian heritage of Handloom & Handicraft and connect you with rural artisans, weavers, SHGs & federations.

When you buy from Saras Aajeevika you are contributing towards sustainable business practices that Saras Aajeevika is proud to carry. We at Saras Aajeevika are trying to resuscitate the ancestral handicraft and handloom along with the new Gen-Z elements in order to change its future and to add some new innovtions and elements “at the near original and genuine making cost by rural artisans. “It is an eternal style which we wish to offer to all through our store at Gallery no. 4 Handicraft Bhawan, Connaught Place, New Delhi. We have products from all over India.